Globalization is the idea that most sections of the world's population, in many different ways, are woven into more or less global processes that far exceed people's local experience and control.
New types of disparity
Such processes that include, for example, markets, climate, politics, ideology, identity and popular culture, create new conditions for social and cultural variation. New types of disparity are created, as are many more challenges and conditions that increasingly affect us all - in the context of ever faster change, standardization and greater degree of simultaneity. The anthropological research on the subject of globalization is based on fieldwork. With this principle, anthropologists study how global processes occur and how local people relate to them, helping to change them - and also renew their own social and cultural worlds.
The importance of people's lives
Global processes are never independent of how people actually think and act, and are therefore always part of social institutions, networks, technologies and symbolic systems. Anthropologists are especially interested in how global processes are formed through the specific relations of people and institutions created between the local, regional, national and international; and how the framework and conditions for human life are influenced in various systematic ways during this process.